ANNUAL REPORT
REDESIGNING A POLICE DEPARTMENT’S ANNUAL REPORT;
For this project I redesigned an annual report for a company’s existing design, showcasing brand focus and a user-friendly design. The company’s annual report that I chose to re-designed was the 2009 City of Marina Police Department. I took on the challenge of working with a large amount of content and statistics, laying out a clean, organized, and visually pleasing design. Police Department’s branding needs to look serious and professional, but also feel safe and citizen oriented. As far as project requirements, I was responsible for designing a minimum of 20 pages, including a Cover, Table of Contents, Vision Statement, Strategy/Performance and Outlook, Financial Highlights, and Back Cover. Additionally, I was responsible to include my own photography, charts, and infographics, while also adding a few photographs from the original report.